Advertising

Here’s why local, independent businesses advertise in the Hill Country Observer:

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Readers spend quality time with the Observer

• In-depth, exclusive stories keep readers engaged and informed about issues in our tri-state region.
• Our user-friendly calendar section covers an entire month, ensuring that the Observer gets kept on coffee tables and referred to again and again.

Our Destination group ads promote regional tourism

• Ads grouped by community establish key cities and towns as the destination for day trips and weekend getaways.
• Mini-calendars within each group highlight specific events that might be the occasion for this type of “backyard” tourism.
• Travel-time boxes in each group ad — and a regional map in every issue — give readers the details to plan their trips.

Your ad reaches a targeted audience in our rural, sophisticated region

• 16,000 copies distributed at more than 300 locations
• A pick-up rate of better than 95 percent
• A devoted readership that values independent journalism and prides itself on keeping informed about local issues, products and servicess